Top 5 Social Apps Performance in Ecuador Q1 2023

In the first quarter of 2023, the performance of the top 5 social apps in Ecuador on a unified platform revealed interesting trends in weekly downloads, revenue, and active users. Below is a detailed overview of these apps' performance based on data from Sensor Tower.

TikTok saw a notable increase in weekly revenue, peaking at around $9.3K in the week of March 20. Weekly downloads experienced fluctuations, starting at 79.8K in late December and reaching a high of 115.9K in early January. The app maintained strong user engagement with weekly active users consistently above 4.2M, peaking at approximately 4.6M in mid-January.

Facebook Lite had a steady weekly download rate, ranging between 68.8K and 84.5K, with a peak in late February. Weekly revenue showed minor fluctuations, with the highest value recorded at $1.6K in early January. The app's weekly active users remained robust, consistently around 9.5M, peaking at approximately 9.7M in late March.

Instagram demonstrated stable weekly download numbers, ranging from 50.5K to 61.1K. Revenue was relatively low but stable, peaking at $446 in late March. The weekly active users hovered around 5.4M to 5.7M, showing a slight increase towards the end of the quarter.

Likee - Short Video Community had variable weekly downloads, starting at 22.2K in late December and reaching a peak of 126K in early January. Revenue was modest, with a peak of $1.2K in late December. Weekly active users ranged from 392K to 608K, showing some fluctuations throughout the quarter.

X experienced a peak in weekly revenue at $2.5K in late March. Weekly downloads showed a varied pattern, peaking at 31.6K in mid-January. The app's weekly active users remained around 1.4M, with minor fluctuations throughout the quarter.

For more detailed insights and data, visit Sensor Tower.